From the days where computers simply provided a support system comes our current state of things where going paperless is a reality. Offline life is beggining to be captured digitally according to the Forbes article, "Big Data Is Creating A Digital Nervous System."
Online business transactions began the craze of visibility on the Web. The Internet has become too much of a mainstay in every aspect of its usage to the point where its days as the support system, or an exoskeleton, have become numbered. Big data within the Internet has transformed it into the nervous system.
The author paints a picture of what an organization with a digital nervous system looks like:
[A]n organization with a digital nervous system is characterized by a large number of inflows and outflows of data, a high level of networking, both internally and externally, increased data flow, and consequent complexity. This transition is why big data is important. Techniques developed to deal with interlinked, heterogenous data acquired by massive web companies will be our main tools as the rest of us transition to digital-native operation.
This Forbes article has pinned everything dead on. Technologies that deal with parsing interlinked and heterogenous data such as PolySpot are exactly the tools organizations will come to rely on even more.
Megan Feil, September 6, 2012